Use Book Marketing Services to Reach Your Goals


by Mary Kole | Former literary agent, now a freelance editor, writing teacher, and IP/story developer for major publishers and creators.


Congratulations on finishing a book and finally gearing up to promote it. Writing a book is an incredible accomplishment that requires a great deal of hard work. Now that you’ve finished writing, revising, and publishing, it’s time to consider the next steps in getting your book in the hands of readers. You may be wondering about book marketing services and how they can help you reach your writing career goals. Let’s explore what these services can do for you in terms of name recognition and book sales.

What Are Book Marketing Services?

Book marketing services are offerings from professionals who specialize in promoting books and authors. These services and their providers have extensive experience and knowledge when it comes to things like building a target audience, creating an effective online presence, and increasing visibility for books both online and off. The professionals who provide book marketing services understand the kind of content that resonates with potential audiences, as well as how to reach them in the most impactful way. They may also have public relations connections in addition to offering book marketing. (There’s a difference between marketing and PR!)

book marketing services

What Do Book Marketing Services Offer?

Book marketing services offer a wide range of options tailored to meet each author’s needs. For example, some services offer traditional advertising campaigns on print media outlets such as newspapers and magazines (this goes more into the PR category) while others focus primarily on digital strategies like SEO optimization or using social media for writers.

Other services also provide assistance with things like book cover design, website development, press releases, newsletter creation, email list management, product page management, copywriting, proofreading and editing, etc. It all depends on what your individual goals are and what type of assistance you require from a book marketing services provider. (Some of the above aren’t typically considered marketing services, but readers really do judge a book by its cover design and marketing copy, so you will want to be sure all of your assets are making your work look and sound attractive.)

How Can Book Marketing Services Help You?

Book marketing services can help you increase sales by ensuring that more people know about your book(s). They will work with you to develop an effective book marketing strategy that fits within your budget and reaches the right audiences for maximum impact. Additionally, these professionals are experienced in crafting compelling messages about your books so that prospective readers become interested enough to make a purchase, review the project, or recommend it to their friends or family members. Finally, they can also provide invaluable advice when it comes to developing relationships with retailers or other industry contacts which can lead to more book sales opportunities in the future.

If you want to get your book noticed by potential readers but don’t know where to start, utilizing book marketing services is a great option for getting started quickly and efficiently. With their expertise in building targeted audiences and crafting compelling messages about your books, these professionals can help take some of the stress out of promoting yourself as an author while still achieving maximum results. Whether it’s setting up an advertising campaign or creating an effective online presence through SEO optimization or social media marketing for writers—there are plenty of ways that utilizing these types of professional book marketing services can benefit you and get your books into more hands.

Customized Book Marketing Solutions

Marketing services for writers are essential if you’re looking to reach audiences and stand out on shelves. Whether you’re looking to build your platform ahead of publication or already have a book out, we can help with marketing strategy and even do the heavy lifting. Reach more readers, build an audience, and increase your visibility. Good Story Marketing plans and services can help you achieve your goals and tell your story to the world!