Memoir Marketing Tips
Publication isn’t the end of a journey, it’s the beginning. And we won’t lie to you: marketing is hard. Here are some tips for effective memoir marketing, both in-person and digitally.
Upcoming Webinars
This inspiring, creative webinar is a great way to get in the right frame of mind for a successful writing year. There's advice here for writing, creativity, and living a more artistic life in general.
Videos
NYT bestselling author/illustrator Jarrett Krosoczka shares the challenges and gratifications of reaching across different age categories and the importance of illustrations in storytelling. Listen to hear his tips on writing within established franchises (like Star Wars), how to pivot a picture book idea into a graphic novel series, and memoir writing.
Book Marketer and PR Coach Emily Enger joins Mary to talk about some of the aspects of the writing process that might leave a yucky taste in our mouths. Tune in for actionable tips and insights into a publicist and marketer's side of the publishing world.
What's a lead magnet, and how can it help you establish your career as an author? Get valuable insights on creating an effective lead magnet, building your email marketing list and engaging potential readers.
If you're a non-fiction or memoir writer, here's essential advice on how to map out your path to a book deal.
Communicating with literary agents is an important part of the querying process. Here are some communication do's and don'ts that'll give you the best shot at receiving a response to your query.
Debut middle grade author Rebecca Ansari chats with Mary about the journey from aspiring writer to published author, MG craft insights, and what new things she has in the works!
Many aspiring writers hope to quit their day jobs so they can pursue writing for a living, but is this a realistic goal? Here's an overview of what to expect if you want to pay the bills with your writing.
Author and former assistant professor of creative writing Leslie C. Youngblood joins Mary Kole on the Good Story Podcast. She shares her journey through her MFA program, gives tips on crafting interesting character relationships, and weighs in on one of the hottest questions for authors today: traditional or self-publishing?
Writer, writing teacher, ghost writer, and general literary icon Roz Morris joins Mary Kole for an interview on the Good Story Speaker Series. They dive into the mechanics of storytelling and discuss how to connect with your audience—whether you're writing someone else's story or your telling your own.
Award-winning writer and ghostwriter Kelly Madrone joins us to talk about writing as someone else, modulating a professional potty mouth, and how to create a nuanced story arc in memoir.
Publishers can pay people. The upsetting thing is who they choose to pay, how they choose to pay them, and whatever calculus they've used to arrive at those decisions doesn't seem equal. This is going to be a hard ongoing conversation, but a necessary one.
Should you post your writing online to attract attention? What are the risks and benefits? Learn all about posting writing online with this video.
A short, information-packed writing class on what readers want. It's simple. By thinking about what readers want from their stories, writers can harness the power of reader emotion to write amazing stories, novels, screenplays, picture books, poems, and more.
How do you have a career in publishing? This is the question on a lot of minds. Do you have to move to NYC? Do you have to be incredibly lucky? Learn how to have a publishing career with this video.
Allow yourself to dream big. What does that look like for this project or for yourself as a writer? Some writers want movie adaptations, or to write a New York Times Best Seller, but a lot of people just want to keep writing.
It may seem weird to talk about failure and rejection in writing context as a good thing. But I really want to help you reframe it, because the actual writing journey is rather long. If you don't enjoy the actual writing process, you're gonna have a tough time because there is so much rejection and failure inherent in that journey.
Publishing loves its buckets. In children's books, there are several buckets that you need to fit into, with word count guidelines and all of that. There are buckets and tropes in adult publishing as well. Books that don't lend themselves easily to categorization can be a really difficult sell.
It's a weird thing to think of yourself as a character, but it’s something people have noticed a lot in modern memoir. The character in a memoir has trended more and more relatable, more authentic. I think that’s a good thing, but it is also challenging because it asks a lot more of the writer who's writing the memoir.
This is a conversation for a little bit more of an advanced writer. I'm going to talk about the components of what goes into a book that is likely to sell, is likely to attract agents, publishers, eventually readers, right, which is what we want.
Thinking about finding another literary agent? Here are some tips to help smooth the transition.
You have an offer of representation from a literary agent--now what? Here are some crucial questions to ask before you sign on the dotted line.
If you want to pursue traditional publication, you need to think about writing for an audience. Here are some thoughts on work that's billed as "completely unprecedented"; following writing trends; and writing for "everyone from 0 to 99."
There are so many paths to publishing--what's the best fit for your project and career goals?
Podcasts
There are plenty of articles online writers conference preparation—what to pack, what to wear, how to behave, and how to get the most out of your experience. But what about after the conference is over?
Writers have a love-hate relationship with word count. It’s one of the necessary evils we deal with to determine if a manuscript meets an acceptable published length. So how long should a book be? Here’s a guide to help you answer.
What happens when you’ve written a memoir but find that your words aren’t resonating with readers the way you thought they would? And upon that realization, what do you do or change to bridge the gap?
We asked the editors over at Good Story Editing for their favorite books of 2023. Hear their answers and add some books to your 2024 TBR!
Getting your reading life together is particularly important for writers, because reading widely and voraciously is one of the best ways to learn your craft. But there are so many books! How do you prioritize what to read?
One of the most difficult experiences for an author is changing literary agents. Sometimes, as much as many hate to admit it, seeking out new representation becomes necessary. If a relationship between an author and their agent isn’t productive, it can often be worse than having no agent at all.
Many authors write under a pseudonym, also known as a pen name. If you think writing under an alias is in your future, here are some criteria to help you decide. I’ve also got some tips on how best to come up with one.
If you’ve written a book, you’re probably considering marketing to libraries—especially if you’re a self-published author. As such, you’re the direct link between your work and the rest of the world—no fancy marketing departments to help you out.
So how do you approach marketing to libraries?
If you’re a book nerd like us, you’re always on the lookout for books to read. Doesn’t matter that the TBR stack is out of control. To stay up to date on fresh new reads, we invite you to join our Good Story Book Club!
If you’re struggling to figure out how to write a good story, you might want to consider coming at it from a fresh angle: reading like a writer. What does reading like a writer mean?
Turns out, there’s more to self publishing than just putting your book out there and seeing what happens. Ideally, you’ll have other people’s help as well. Here, we’ll run through the basics of self publishing in five steps.
Have you started on your writing journey and want to know how to handle the dreaded social media options? Think of social media as a way to connect to others in the writing community. While there are many platforms to consider, it’s important to pick and choose what you like and enjoy. Here’s a checklist to help you get started.
You’re published. Now what? However you got your book out into the world, you’re probably looking for more readers. Here are some DIY tips for author marketing.
“To me, re-reading my favorite books is like spending time with my best friends. I’d never be satisfied to limit myself to just one experience each with my favorite people.”
― C S Lewis
What’s the right way to have an online presence? Both before getting a book deal and after, this is a common question for writers. After all, we often hear that it is essential to get your name, your face, your everything out there in order to make potential readers aware of you.
Blog Posts
How do new authors find their ideal readers? Jenn Hanson-dePaula guides you through the steps of elevating your book promo! Tune in to hear her take on what marketing is and isn’t, tips for building your social media platform (including valuable advice on what to post), and why you should have a newsletter.
NYT bestselling author/illustrator Jarrett Krosoczka shares the challenges and gratifications of reaching across different age categories and the importance of illustrations in storytelling. Listen to hear his tips on writing within established franchises (like Star Wars), how to pivot a picture book idea into a graphic novel series, and memoir writing.
An uplifting conversation with author Wendelin Van Draanen, where we discuss the therapeutic nature of writing and the silver lining in a difficult path to publication.
Leslie C. Youngblood shares her journey through her MFA program, gives tips on crafting interesting character relationships, and weighs in on one of the hottest questions for authors today: traditional or self-publishing?
Insights from industry veteran Chuck Sambuchino on how to become a well-informed writer, build a platform, and get published.
Roz Morris and Mary dive into the mechanics of storytelling and discuss how to connect with your audience—whether you're writing someone else's story or you're telling your own.
Ghostwriter Kelly Madrone joins us to talk about writing as someone else, modulating a professional potty mouth, and creating a story arc in memoir.
Gabriela Pereira discusses her journey to founding DIY MFA, the do-it-yourself alternative to a Masters degree in writing, while living with bipolar disorder. She shares tips about unconventional learning styles, finding a writing community in your backyard, and using storytelling to effectively market your work.
A conversation with John Cusick, literary agent and MG/YA author. We delve into writing for MG and YA readers, what agents are looking for, and breaking writing rules.
A podcast all about nonfiction book proposals, nonfiction article pitching, and strategically growing your writing career, including a ton of tips for that ever-intimidating concept of marketing yourself and your writing.
Writing teachers Jeff Lyons and Mary Kole in conversation about craft, from the big picture to the nitty gritty.
An interview with NaNoWriMo founder and writing teacher Chris Baty, where we discuss plot, pantsing, not nipping good ideas in the bud, celebrating a hot pile of garbage, and the cult of busyness.
CEO of independent publisher Girl Friday Productions Leslie Miller talks all things publishing, marketing, and building your platform as an author. She discusses the differences between traditional publishing, self-publishing, indie publishing, and hybrid publishing, and how to know which option is right for your project.
A conversation with Cidney Swanson, sci-fi author and recipient of the 2020 Good Story Grant.
Award-winning children’s book writer Ronald L. Smith joins the Good Story Podcast. We talk about writing dark and unconventional stories for middle grade, his writing routine, and marketing yourself as an author. And, of course, he tells all about what it’s like to write in collaboration with Marvel.
Historical and fantasy author Gail Carson Levine interviews with Mary Kole. She shares thoughts on the writing process, world-building, and her latest book, A Ceiling Made of Eggshells.
A podcast interview with ghostwriter Laura Elliott, all about deep research, finding inspiration from various sources, and telling stories … even other people’s.
New York Times Bestselling children's book author Tami Charles joins the Good Story Podcast to talk about experimenting with verse, amplifying the stories of girls of color, and writing what you feel.
Services
Show your writer friends some love!
Whether the writer in your life is just starting out or already a seasoned pro, our gift cards are the perfect way to show you care and appreciate their work. The gift cards can be used to purchase professional editing services, consulting, and coaching from Good Story Editing.
For writers with a WIP or finished manuscript.
You may still be on the submission trail, but want to begin building your platform. More and more, agents and publishers will be looking to review your platform. Whether you’re starting from scratch or want to nurture seeds you’ve already planted, it’s never too early to start marketing yourself and your writing!
Click here if you’re a published author looking for a customized plan.
For authors who’ve already brought a book to market.
Maybe your sales are flagging or need revitalizing, you aren’t getting traction on social media, or you have a specific goal in mind (growing your newsletter, doing more events, etc.). We’re here to give you a personalized branding guide and marketing strategy to grow your dream job into a thriving lifelong career.
Click here if you’re an aspiring author looking for a customized plan.
FEATURED SERVICE
For writers with a WIP or finished manuscript.
You may still be on the submission trail, but want to begin building your platform. More and more, agents and publishers will be looking to review your platform. Whether you’re starting from scratch or want to nurture seeds you’ve already planted, it’s never too early to start marketing yourself and your writing!
Click here if you’re a published author looking for a customized plan.
Success Isn’t About Luck
We want to see writers and their work succeed—because we know that there’s nothing wrong with you or your work. It’s the “business as usual” approach to marketing for writers that’s broken, and we’re here to fix it—one writer at a time.
We’re here for every step of your writing journey.
How do new authors find their ideal readers? Jenn Hanson-dePaula guides you through the steps of elevating your book promo! Tune in to hear her take on what marketing is and isn’t, tips for building your social media platform (including valuable advice on what to post), and why you should have a newsletter.